Qwest Retail
In-mall campaign to promote benefits of Qwest's fiber-optic internet. We focused on the speed of light to visually bring the biggest benefit of fiber-optics to life. The campaign extended beyond the in-mall kiosk with touch points throughout the mall, encouraging people to come to the kiosk and interact with Qwest’s products.
Channels: Point of sale, digital display and out of home
MALL BANNER
MALL KIOSK
ELEVATOR WRAP
MALL SIGNS/CLINGS